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	<title>Between the Lines &#187; Career Strategies</title>
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		<title>Why I Belong to STC</title>
		<link>http://swo-btlines.com/btl200910/why-i-belong-to-stc</link>
		<comments>http://swo-btlines.com/btl200910/why-i-belong-to-stc#comments</comments>
		<pubDate>Mon, 21 Dec 2009 01:28:54 +0000</pubDate>
		<dc:creator>editor</dc:creator>
				<category><![CDATA[Career Strategies]]></category>
		<category><![CDATA[November/December 2009]]></category>
		<category><![CDATA[STC News]]></category>

		<guid isPermaLink="false">http://swo-btlines.com/btl200910/why-i-belong-to-stc</guid>
		<description><![CDATA[by Clyde Parson
During my recent employment search, those items that I view as important were brought into full view by way of a personality profile that I was asked to complete. It was a very interesting &#8220;test&#8221; that only required me to choose a series of single words from among twenty-four groups of words. The [...]]]></description>
			<content:encoded><![CDATA[<p></p><p style="margin-top: 5px; margin-left: 5px;">by <em>Clyde Parson</em></p>
<p><img class="alignleft" src="http://swo-btlines.com/media/2008/march-2008/clydeparson.jpg" alt="" width="128" height="128" />During my recent employment search, those items that I view as important were brought into full view by way of a personality profile that I was asked to complete. It was a very interesting &#8220;test&#8221; that only required me to choose a series of single words from among twenty-four groups of words. The result was astoundingly accurate. During the interview process, the results were covered and a statement was made that I’ve continued to think about each time the Admin Council’s discussion turns to the topic of membership value.</p>
<blockquote><p>We don’t often come across technical writers who are as extroverted as you are.</p></blockquote>
<p>Since I know that I’m recharged by my alone time, I understand that I’m actually an introvert but it is nice to receive the feedback that I do as good a job with my verbal communication as my written. I do genuinely enjoy people and I can see how this combination of factors would influence what I would want from an STC membership.</p>
<p>I also recall an interview with a different company during the same employment search where one former long-term technical communicator turned hiring manager shared with me his preferred work method.</p>
<blockquote><p>I would love it if they would slide my work under the door in the morning and I could slide out the completed tasks that afternoon.</p></blockquote>
<p>Differences like those between myself and this hiring manager have given me reasons to seriously consider exactly why I’m a member of STC and what I hope to gain from my membership. With that in mind, here the top reasons why I belong to STC (in no particular order):</p>
<ul>
<li><em>Social interaction</em><br />
I used to believe that I preferred the warm glow of a computer monitor but in recent years I’ve found that I would much rather talk to someone face-to-face (never mind the fact that LCD monitors just aren’t as cozy to snuggle up with as CRT’s once were!)</li>
<li><em>Status associated with membership</em><br />
Several employers during my employment search, including the one that I ultimately selected, seemed quite impressed with the fact that I was a member and the chapter president. I think this speaks to one’s personal commitment to his or her chosen profession. It says that I view this as a career rather than just another job.</li>
<li><em>Sense of belonging</em><br />
As a &#8220;lone writer,&#8221; it’s nice to know that there are others who share the same concerns and issues even if they happen to work for a different employer.</li>
<li><em>Career related networking opportunities</em><br />
I’ve long held the belief that the sales function is significantly influenced by how good the salesperson is at building a relationship with a prospective client. In much the same manner, the hiring process can be significantly eased by the establishment of relationships outside the interview.</li>
<li><em>Working toward a common goal</em><br />
In my Suncoast leadership position, I’ve been able to experience the synergy that can take place when multiple people are all pulling in the same direction to accomplish the same goals.</li>
<li><em>Opportunities to express my creativity</em><br />
I tend to think in &#8220;big picture&#8221; terms but since I’m not running my own business I don’t always have an outlet for my ideas. Serving in a leadership position with our chapter has provided numerous opportunities to let my creative juices flow.</li>
</ul>
<p>As the time for membership renewal has once again arrived, I would encourage all STC members to take a moment and reflect on exactly why they joined STC in the first place. Perhaps your list may include some of the items I mentioned. Maybe you came from a completely different angle and your list would be very different. Either way, there’s value in revisiting your original decision.</p>
<p>Further, I would encourage you to reaffirm that original decision by renewing your membership if you have not already done so. If you feel that you have not received all from your membership that you would have preferred, I would ask you to consider getting involved with your chapter (your *community*) at a deeper level. Remember, like many things in life, you can only get out as much as you put in.</p>
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		<item>
		<title>Top Ten E-Learning Lessons</title>
		<link>http://swo-btlines.com/btl200910/top-ten-e-learning-lessons</link>
		<comments>http://swo-btlines.com/btl200910/top-ten-e-learning-lessons#comments</comments>
		<pubDate>Thu, 22 Oct 2009 20:25:27 +0000</pubDate>
		<dc:creator>editor</dc:creator>
				<category><![CDATA[Career Strategies]]></category>
		<category><![CDATA[September/October 2009]]></category>

		<guid isPermaLink="false">http://swo-btlines.com/btl200910/top-ten-e-learning-lessons</guid>
		<description><![CDATA[Lessons Learned in the E-learning Trenches was the topic of our September 16 meeting. As part of my on-going quest to keep current with Web trends, I tapped into my social media network (LinkedIn) for some Web 2.0 insight into the topic.  I received several responses (the complete discussion is available here), but the following [...]]]></description>
			<content:encoded><![CDATA[<p></p><p style="line-height:1.8;"><span style="color:#840000;font-size:13px; font-weight:600;">Lessons Learned in the E-learning Trenches</span> was the topic of our September 16 meeting. As part of my on-going quest to keep current with Web trends, I tapped into my social media network (<a href="http://www.linkedin.com" target="_blank">LinkedIn</a>) for some Web 2.0 insight into the topic.  I received several responses (the complete discussion is available <a title="LinkedIn - E-Learning Lessons" href="http://www.linkedin.com/groupAnswers?viewQuestionAndAnswers&amp;discussionID=7028876&amp;gid=102144&amp;commentID=6632764&amp;trk=view_disc" target="_blank">here</a>), but the following piece (from <a title="View Milo Dodds's profile" href="http://www.linkedin.com/profile?viewProfile=&amp;key=4744143&amp;authToken=Og0K&amp;authType=name">Milo Dodds</a> via the eLearning Guild) was the best of the lot.</p>
<hr />
<div style="margin-left:10px;">
<ol>
<li><span style="color:#840000;font-size:13px; font-weight:600;">You only have so much time and so many resources </span>at your disposal. Look at what is most important to your clients and make those your priority projects. Not every project needs learning developed for it, so don&#8217;t get bogged down with little meaningless projects unless you&#8217;ve taken care of the important ones first.</li>
<li><span style="color:#840000;font-size:13px; font-weight:600;">What is your core competency? </span>You might find that your internal resources ought to be focused on managing the client relationship. That might mean you outsource the design and development of some aspects. <a name="topten"></a></li>
<li><span style="color:#840000;font-size:13px; font-weight:600;">Get your source files from any vendor you work with. </span>Don&#8217;t ever let a vendor control the content. You own the content and therefore you should own the source files. Never&#8211;ever&#8211;let them own those files. If you decide to use a different vendor then you&#8217;re not stuck with a vendor that doesn&#8217;t work for you. Don&#8217;t believe them when they tell you that their templates are proprietary. If that&#8217;s the case, then tell them not to use their templates. The templates are just a wrapper&#8230;that&#8217;s it. The content source files are yours.</li>
<li><span style="color:#840000;font-size:13px; font-weight:600;">Standardize on your authoring tools, systems and design/development process with accessibility in mind.</span> I think smaller companies actually have a great advantage over large companies when it comes to this.</li>
<li><span style="color:#840000;font-size:13px; font-weight:600;">Learn about Human Performance Technology</span> and apply it to all of your projects. No point in creating content when it might not be the answer to your client&#8217;s problem.</li>
<li><span style="color:#840000;font-size:13px; font-weight:600;">Try not to go over three review cycles with your clients/learners.</span></li>
<li><span style="color:#840000;font-size:13px; font-weight:600;">Develop an internal portfolio of previously developed projects</span> that you can show new clients to help set their expectations: &#8220;With this much budget and this much time, this is what you can expect.&#8221;</li>
<li><span style="color:#840000;font-size:13px; font-weight:600;">Don&#8217;t agree to a budget or a timeline without having some stipulations.</span> If they miss their deliverable dates to you then you won&#8217;t have enough time to give them back what they need to meet their final deadline. Same holds true with scope creep. Manage the relationship and expectations or else you will go mad otherwise.</li>
<li><span style="color:#840000;font-size:13px; font-weight:600;">Cross-train your internal team to expand their capabilities. </span>It&#8217;s rare that you are going to find someone who can do everything really well. I can see at least four types of people (roles) involved in the process: project/program manager, instructional designer, content developer and a registration registrar. Have roles that are close to each other cross train&#8230;for example have your PMs do some of the analysis work, have some of your IDs do some development work, have your developers create offerings in your LMS&#8230;.this is critical for when team members need to take vacations and time off&#8230;.plus the team will work better with each other when they know what it takes to perform the work.</li>
<li><span style="color:#840000;font-size:13px; font-weight:600;">Do not forget to have FUN!</span> Seriously&#8230;in order to be creative and really enjoy what you&#8217;re doing you need to look at ways to have fun in what you&#8217;re doing. Otherwise you will burn out and so will others around you.</li>
</ol>
</div>
]]></content:encoded>
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		<item>
		<title>Every Writer Needs an Editor</title>
		<link>http://swo-btlines.com/btl200910/keys-to-effective-editing</link>
		<comments>http://swo-btlines.com/btl200910/keys-to-effective-editing#comments</comments>
		<pubDate>Wed, 21 Oct 2009 21:14:15 +0000</pubDate>
		<dc:creator>editor</dc:creator>
				<category><![CDATA[Career Strategies]]></category>
		<category><![CDATA[September/October 2009]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://swo-btlines.com/btl200910/keys-to-effective-editing</guid>
		<description><![CDATA[Keys to Effective Editing
by Margaret VanWinkle
Tech writers document processes, organize procedures, and pay great attention to detail. One of their often-unacknowledged activities is editing. In an attempt to strengthen my technical writing skills, I recently completed an online course from www.ed2go.com entitled “The Keys to Effective Editing”.
The instructor stated that the primary responsibility of an [...]]]></description>
			<content:encoded><![CDATA[<p></p><h3>Keys to Effective Editing</h3>
<p>by <em><a onclick="window.open('/wp-content/images/bios/vanwinkle.html','Margaret_VanWinkle','top=400,left=220,width=435,height=185,resize=no,scrollbars=no,toolbars=no,menubar=no'); return false" href="javascript:void(0);">Margaret VanWinkle</a></em></p>
<p><a href="http://swo-btlines.com/btl200910/wp-content/uploads/2009/10/FOTOLIA_keys.jpg"><img class="alignleft size-full wp-image-35" title="FOTOLIA_keys" src="http://swo-btlines.com/btl200910/wp-content/uploads/2009/10/FOTOLIA_keys.jpg" alt="FOTOLIA_keys" width="240" height="254" /></a>Tech writers document processes, organize procedures, and pay great attention to detail. One of their often-unacknowledged activities is <strong><em>editing</em></strong>. In an attempt to strengthen my technical writing skills, I recently completed an online course from <a href="http://www.ed2go.com/">www.ed2go.com</a> entitled “The Keys to Effective Editing”.</p>
<p>The instructor stated that the primary responsibility of an editor is to clarify the author’s words and intent. An editor doesn’t create additional material; <a name="keys"></a>an editor doesn’t insert words into the author’s mouth. A <strong><em>good </em></strong>editor does leave an author feeling that the document is still the same document, only better written.</p>
<p>The six-week course provided instruction in editing both fiction and non-fiction.</p>
<p>Course topics applying only to fiction included an introduction to copyright law and to front and back matter (content at the front and back of books). Fiction editing itself is quite different from editing technical documents. Tracking character identities and story lines would be interesting, but it requires a definite change in mindset from the typical work of editing facts and layout in a technical document.</p>
<p>Several topics, applicable to both fiction and non-fiction, were especially relevant to technical writing:</p>
<ul>
<li>Copy editor symbols (both handwritten symbols and Microsoft Word’s Track Changes)</li>
<li>Techniques for better syntax and style, such as avoiding stereotyping and sexism (for example, “if the customer calls  about his/her/their purchase”)</li>
<li>Using active vs. passive voice</li>
<li>Using parallel construction</li>
<li>Guidelines for spelling, capitalization, number usage, abbreviations, and hyphens</li>
<li>Common grammar and punctuation problems</li>
</ul>
<p>I found the lesson on how to build and maintain good editor-author-publisher relationships surprisingly practical. Although technical writers do not customarily work with authors or publishers, we often work with project managers. In both cases content must be agreed upon, deadlines must be met, and personality differences must be overcome.</p>
<p>One lesson was devoted to illustrations such as artwork, photographs, and tables. The instructor provided rules for numbering items and labeling contents. She also demonstrated how to track these types of illustrations, especially if content is rearranged. It was also interesting to note that, although an editor seldom reviews table contents, it is prudent to confirm that formula results are correct.</p>
<p>The instructor emphasized the need for consistency and included an extensive list of style guides. She also illustrated clearly how to use a style sheet. Creating one for my department’s use resulted in a lively discussion regarding personal preference and consistency in presentation.</p>
<p>The final lesson provided information on beginning an editing career. Considering the number of tech writers who are facing employment challenges, this last topic itself may be worth the course cost in order to learn how to expand one’s technical writing skills to a related field.</p>
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